Last updated: September 25, 2026

Welcome to Mermaid Ways (“Mermaid Ways,” “we,” “us,” or “our”).

This Privacy Policy explains how MermaidWays.com (the “Website”) may collect, use, store, and protect information when you visit or interact with our Website.

We respect your privacy and aim to be transparent about the information we collect and how it may be used.

By using MermaidWays.com, you acknowledge the practices described in this Privacy Policy.

1. Information We Collect

We may collect information in several ways depending on how you use the Website.

Information You Provide Directly

If you contact us through our contact form, we may collect information such as:

  • Your name
  • Your email address
  • The contents of your message
  • Any other information you voluntarily provide in your communication with us

We use this information primarily to respond to your questions, requests, feedback, or other communications.

We do not currently operate an email newsletter or subscriber mailing list.

Information Collected Automatically

When you visit MermaidWays.com, certain information may be collected automatically by our hosting provider, security services, analytics tools, or other technologies used to operate the Website.

This may include information such as:

  • IP address
  • Browser type and version
  • Device type
  • Operating system
  • Referring website
  • Pages visited
  • Date and time of visits
  • General geographic information
  • Website usage and interaction information
  • Technical information necessary for security and website operation

Much of this information is used in an aggregated or pseudonymous manner to help us understand how visitors use the Website, maintain security, troubleshoot technical problems, and improve the Website.

2. Cookies and Similar Technologies

MermaidWays.com may use cookies and similar technologies.

Cookies are small files stored on your device by your web browser. They can help websites remember information, operate correctly, maintain security, understand visitor activity, and provide certain functionality.

We may use different types of cookies, including:

Essential Cookies

Some cookies may be necessary for the Website to function properly, maintain security, remember certain settings, or provide basic website functionality.

These cookies generally cannot be disabled through the Website without affecting certain functions.

Analytics Cookies

We may use analytics services, such as Google Analytics, to understand how visitors use Mermaid Ways.

Analytics information may include the number of visitors, pages viewed, approximate geographic information, browser and device information, and interaction with the Website.

Google states that Google Analytics can use first-party cookies and identifiers to distinguish users and sessions and collect information about website usage.

When analytics services are enabled, we will use appropriate privacy and consent settings where required by applicable law.

Affiliate and Referral Cookies

Some links on Mermaid Ways may be affiliate links.

When you click an affiliate link, the relevant affiliate network or merchant may use cookies or similar technologies to recognize that the visitor was referred from Mermaid Ways and to attribute a qualifying purchase or other action.

These technologies are controlled by the applicable third-party company and are subject to that company’s own privacy and cookie policies.

Managing Cookies

You can generally control or delete cookies through your web browser settings.

Depending on the services implemented on the Website, we may also provide cookie preference or consent controls where appropriate.

Please understand that disabling certain cookies may affect some Website functionality.

3. Google Analytics

Mermaid Ways may use Google Analytics to understand Website traffic and improve our content and services.

Google Analytics may collect information such as:

  • Number of users
  • Session information
  • Approximate location
  • Browser and device information
  • Website interactions
  • Certain technical identifiers

Google requires websites using Google Analytics to disclose its use and how information is collected and processed.

We do not intentionally send personally identifiable information, such as information submitted through our contact form, to Google Analytics.

Google’s policies prohibit customers from sending personally identifiable information to Google Analytics.

4. Google Search Console

We may use Google Search Console to understand how MermaidWays.com appears in Google Search and to monitor the technical health and search performance of the Website.

Search Console is primarily used for website owners and administrators and is different from visitor analytics tools such as Google Analytics.

5. Contact Form Information

If you contact us through our Website, we may receive the name, email address, message, and other information you choose to provide.

We may use this information to:

  • Respond to your inquiry
  • Provide requested information
  • Address problems or concerns
  • Improve the Website
  • Maintain records of communications where reasonably necessary

We do not use contact-form information to send marketing newsletters because Mermaid Ways does not currently operate an email newsletter.

We may retain correspondence for as long as reasonably necessary to respond to your request, maintain appropriate business records, resolve disputes, or comply with legal obligations.

6. Affiliate Links and Third-Party Services

Mermaid Ways may participate in affiliate marketing programs.

These may include, but are not necessarily limited to:

  • Amazon Associates
  • Etsy’s affiliate program
  • Wayfair’s affiliate program
  • Other affiliate networks or programs that we may join in the future

When you click an affiliate link, you may be redirected to a third-party website.

Those third-party websites have their own privacy policies, terms, cookies, and data practices. Once you leave MermaidWays.com, the third party’s policies govern your interaction with that website.

Mermaid Ways does not control the privacy practices of third-party websites.

We may also use affiliate-management or link-management services in the future, including services that help us manage, organize, track, or optimize affiliate links.

Examples may include affiliate technology or networks such as Sovrn Commerce or other similar services.

Any such service will be subject to its own privacy practices.

7. Affiliate Disclosure

Some links on Mermaid Ways may be affiliate links. If you purchase a product after clicking an affiliate link, we may receive a commission at no additional cost to you.

Our affiliate relationships help support Mermaid Ways and allow us to continue creating and maintaining content.

For Amazon Associates, Mermaid Ways will display the required Amazon Associates disclosure. Amazon currently requires Associates to clearly identify themselves and include the statement:

“As an Amazon Associate I earn from qualifying purchases.”

Amazon also requires affiliate disclosures to be clear and conspicuous near applicable affiliate links or content.

Affiliate relationships do not mean that we receive your payment information or control your purchase.

When you purchase something from Amazon, Etsy, Wayfair, or another third-party merchant, the transaction takes place directly with that merchant and is governed by its policies.

8. Third-Party Websites and Links

Mermaid Ways may contain links to external websites, including shopping websites, affiliate merchants, social media platforms, resources, and other third-party websites.

We are not responsible for the privacy practices, security, content, or policies of those websites.

We encourage you to review the privacy policy of any third-party website you visit.

9. Hosting and Website Security

MermaidWays.com is hosted using third-party hosting infrastructure.

We may use security, performance, caching, DNS, or related services to help protect and operate the Website.

We currently plan to use Cloudflare’s free services for certain domain, DNS, security, and website-performance functions.

These services may process technical information such as IP addresses, browser information, security events, or other information necessary to provide their services.

Third-party providers have their own privacy policies and terms governing their processing of information.

10. How We Use Information

Information collected through Mermaid Ways may be used to:

  • Operate and maintain the Website
  • Respond to contact requests
  • Improve website content and functionality
  • Understand visitor behavior and website traffic
  • Monitor website performance
  • Protect the Website against spam, abuse, fraud, and security threats
  • Manage affiliate relationships
  • Measure referrals and qualifying actions
  • Comply with applicable legal obligations
  • Establish, exercise, or defend legal rights where necessary

We do not sell your name or email address as a standalone mailing list.

11. Children’s Privacy

Mermaid Ways is intended for a general audience and may contain content that is enjoyable for children, parents, families, artists, fantasy lovers, and people of different ages.

However, Mermaid Ways is not specifically directed to children under 13, and we do not knowingly request or collect personal information from children under 13.

If a child under 13 has provided personal information to us through the Website without appropriate parental involvement, a parent or legal guardian may contact us and request that the information be deleted.

Because the Website may evolve over time, we will review our practices if we introduce features specifically directed toward children.

12. Your Privacy Choices and Rights

Depending on where you live, you may have certain rights regarding your personal information.

These may include rights to:

  • Request access to personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of certain information
  • Object to or restrict certain processing
  • Withdraw consent where processing is based on consent
  • Request information about how your personal information is used

Privacy rights vary depending on applicable law and your location.

If you wish to make a privacy-related request, please contact us using the contact information provided below.

We may need to verify your identity before completing certain requests.

13. California Privacy Rights

If you are a California resident, California privacy laws may provide you with additional rights concerning your personal information.

Depending on the circumstances and applicable law, these rights may include the ability to request information about the categories of personal information collected, request access to or deletion of certain personal information, and exercise other applicable privacy rights.

Mermaid Ways does not sell personal information in the ordinary sense of selling a database of names or email addresses.

However, certain third-party advertising, analytics, or affiliate technologies may involve the sharing or processing of online identifiers or browsing information. Where applicable law treats particular activities as “sale” or “sharing,” we will provide the rights and choices required by that law.

14. European Economic Area, United Kingdom, and Other Regions

If you access Mermaid Ways from a jurisdiction that provides additional privacy protections, including the European Economic Area, United Kingdom, or other applicable regions, you may have additional rights under local data protection laws.

Where legally required, we will seek appropriate consent before using certain non-essential cookies or similar technologies.

You may contact us regarding your applicable privacy rights.

15. Data Security

We take reasonable measures designed to protect information submitted through the Website.

However, no internet transmission, electronic storage system, or website can be guaranteed to be completely secure.

Therefore, while we take reasonable precautions, we cannot guarantee absolute security of information transmitted to or stored by the Website.

16. Data Retention

We retain information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including responding to communications, maintaining business records, protecting the Website, resolving disputes, complying with legal requirements, and enforcing agreements.

The length of time information is retained may vary depending on the type of information and the reason it was collected.

17. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

Changes may be made when we introduce new features, analytics services, affiliate programs, cookies, technologies, or other services, or when applicable privacy laws or requirements change.

When we update this policy, we will change the “Last updated” date at the beginning of the page.

We encourage visitors to review this page periodically.

18. Contact Us

If you have questions about this Privacy Policy, our privacy practices, or your personal information, please contact us through the Contact page on MermaidWays.com.

You may also use the contact form available on the Website to submit a privacy-related request.

Mermaid Ways
MermaidWays.com

Last updated: September 25, 2026